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Learn about the benefits to direct mail and direct marketing.
How To Market Your Business Through Digital Printing

How To Market Your Business Through Digital Printing

Many businesses are turning to online advertising to get their word out to their customers. This is a relevant method to reach your target audience, but limiting yourself to only using online mediums is a major marketing mistake. Many businesses are...

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The 40-40-20 Rule with Direct Mail Marketing

The 40-40-20 Rule with Direct Mail Marketing

The 40-40-20 Rule is commonly cited as a great formula to follow for success with Direct Mail Marketing.   The rule states that 40% of your success will derive from the effectiveness of your mailing list, while 40% comes from the strength of your product,...

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Reasons For Direct Mail

Reasons For Direct Mail

Marketing professionals, business owners and agencies are unsure the reasons for direct mail marketing or it's future. Let's face it, you don't think about direct mail when coming up with your creative marketing campaign. But the truth is that direct mail is a proven...

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Your Campaign Needs Both Print & Digital

Your Campaign Needs Both Print & Digital

One of the biggest challenges for most businesses is delivering their campaigns in an effective way to their target audience, and this is due in no small part to the fast increasing number of marketing media available such as print, direct mail, advertising, social...

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Promote Your Event with a Postcard Mailer

Promote Your Event with a Postcard Mailer

Postcards are already used in a variety of ways in today's digital age - regardless of the fact that electronic communication seems quite dominant. Creativity has a vital role to play as the more creative you are with your postcard printing, the more likely you'll get...

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