OUR BLOGS AND ARTICLES

Learn about the benefits to direct mail and direct marketing.
Choosing the Best Logo Colors for Your Brand

Choosing the Best Logo Colors for Your Brand

Are you looking to update the look of your business with a new logo? You may have a clear vision of the font and imagery you want to use. However, it’s important to keep in mind that your brand colors play a crucial role in conveying a clear message to...

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Direct Marketing Strategies to Ring in The New Year

Direct Marketing Strategies to Ring in The New Year

We’re here: the final stretch of 2019! According to the National Retail Federation, holiday sales have been on a steady incline over the past few years, and are set to increase by as much as 4.2% over last year. Expected spending may reach up to $730.7...

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Is Your Mailing List up to Par?

Is Your Mailing List up to Par?

Mailed marketing is a powerful force for driving traffic to any business. Mail is a simple, effective way to keep your current customer base in the know of all of your brand’s updates. They are also a great way to introduce potential customers to your...

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What your brochure should (and should not) include

What your brochure should (and should not) include

While everything is going online, marketing your business through brochures is still one of the most effective ways of getting a message across and create exposure for your business (especially in person).There are many reasons why brochures are effective...

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Are you running a Year-End Campaign?

Are you running a Year-End Campaign?

Winter holidays are one of the best times for giving.People are getting into the holiday spirit while spending quality time with friends and family. As a non-profit, this is your season to engage people with the stories of how you’ve made a difference, the...

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Why Is Personalization So Important?

Why Is Personalization So Important?

In a day and age where trust is the key to building customer relationships, and customer relationships are key to long-term business, the main focus for companies should be on building long-lasting relationships. But how?Considering how many of us rely on...

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