OUR BLOGS AND ARTICLESLearn about the benefits to direct mail and direct marketing.
We know that marketing has to be personalized for your audience. But does it work?Variable printing is here, and it represents the future of direct marketing. Ideal for helping brands break through the clutter, variable data serves many vital purposes. In...read more
Designing A Dimensional Mail Campaign That Works.There’s no doubt about it: direct marketing works when done well.According to recent surveys, 54% of consumers want to receive mail from brands they like. When they do, 42% of recipients read or scan the...read more
With the turn of the new year, now is the perfect time to send welcome packages to your customers or clients.While there are companies out there geared toward producing the best direct mail campaigns targeted toward new clients, there are a few things to...read more
Grabbing the customer’s attention is an ever-present challenge for businesses all over the world. Do you use flashy graphics in your email campaigns? Videos? A lot of links? Well, the answer may actually be to start using direct mail.Notice that there’s no “e” in...read more
Can using postcards really help you find leads? Yep! With so many options for advertising your business, it can be difficult to figure out exactly where to put your time, money, and resources. While there are some obvious benefits to online marketing,...read more
Sending out direct mail postcards can be a great way to grow your business and nurture meaningful relationships with your customers. But finding names and addresses for all these postcards can be challenging for some marketers and business owners. Unless...read more