OUR BLOGS AND ARTICLES

Learn about the benefits to direct mail and direct marketing.
We Believe Black Lives Matter

We Believe Black Lives Matter

Dear Customers, Vendors and our Community,   A value of mine when starting this business was to serve people, all people, with equality and fairness. This value has resulted in a business which is broadly diverse in both our internal staff and our client base.  ...

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Campaign Reach vs Frequency

Campaign Reach vs Frequency

In an ideal world, you’d have the budget for both. Like most businesses, however, you’ll need to spend your marketing budget wisely by finding the right balance between the two.   But which is more important; expanding your mailing list or sending out multiple...

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3 Benefits To Live Stamps

3 Benefits To Live Stamps

Have you ever tried to use a Live Stamp on your mailings or direct mail projects? We want to share three major benefits to using these for your business communication or direct mail campaigns:   #1: Mail Class Options This can be done for Standard Commercial, Non...

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MRC On The Front Lines Of Covid-19

MRC On The Front Lines Of Covid-19

MRC has helped in many public settings, such as Project Homeless Connect, and now, they are on the front line of Covid 19.   MRC started because of 9-11. New York officials were overwhelmed with offers of medical assistance coming from volunteers across the...

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Scratch Off Postcards

Scratch Off Postcards

Add a little intrigue to your mail piece with a scratch-off discount! They make a great addition to your postcard for any industry, and they improve response by getting people to actually engage with your campaign!   Plus, prospects are more likely to redeem...

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Adding Post It Notes To Your Direct Mail

Adding Post It Notes To Your Direct Mail

Increase the speed and quality of responses by adding a personalized post-it note to your direct mail campaign.   We all want the same thing when it comes to our direct mail campaigns… open rates and responses! But this can be difficult to come by in the...

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